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Political communication

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Total cards: 11•Content version: v3•Public deck•Updated: 8/1/2026

Card preview (11)

#1
Front (Question)

Mass media

Back (Answer)

the channels of information that reach a large number of people

#2
Front (Question)

Fourth estate

Back (Answer)

the term which describes the political role of journalists (Burke, Macaulay)

#3
Front (Question)

Political communication

Back (Answer)

the means by which political information is produced, disseminated and the effects that it has on the political process.

#4
Front (Question)

Social media

Back (Answer)

interactive online platforms that promote collective and individual communication for the exchange of user-generated content

#5
Front (Question)

Echo chamber

Back (Answer)

the phenomenon by which ideas circulate inside a closed system, and users seek out only those sources of information that confirm or amplify their values

#6
Front (Question)

Transmission model

Back (Answer)

a model that distinguishes between five different elements or components in any communication, of which the message itself is only one

#7
Front (Question)

Reinforcement

Back (Answer)

a mechanism by which the media strengthens existing opinions

#8
Front (Question)

Agenda-setting

Back (Answer)

a mechanism by which the media influence what we think and talk about, and make non-reported events fade away from public attention

#9
Front (Question)

Framing

Back (Answer)

a mechanism by which the media decide how an event is narrated

#10
Front (Question)

Priming

Back (Answer)

a mechanism by which the media influence how we interpret events beyond those in a particular story

#11
Front (Question)

Propaganda

Back (Answer)

information used to promote a political cause or ideology to control or change public minds.