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L3 - concept of medicine and dosage forms, brands & generics

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Total cards: 20•Content version: v4•Public deck•Updated: 8/1/2026

Card preview (20)

#1
Front (Question)

what is a medicine?

Back (Answer)

a drug in a dosage form. any product used to diagnose, treat, mitigate, cure or prevent disease.

#2
Front (Question)

what is a drug?

Back (Answer)

the active pharmaceutical ingredient (API)

#3
Front (Question)

what is an excipient?

Back (Answer)

other components of the formulation excluding the API

#4
Front (Question)

what is a formulation?

Back (Answer)

mixture of API and excipient

#5
Front (Question)

what are the 2 types of medication names?

Back (Answer)

• brand name • chemical/ generic name

#6
Front (Question)

what is the brand name?

Back (Answer)

registered ®. given by pharmaceutical company

#7
Front (Question)

what is the generic name?

Back (Answer)

the API

#8
Front (Question)

examples of things which can be trademarked

Back (Answer)

medicinal devices, packaging, shape, colour, brand and generic name

#9
Front (Question)

what are new medicines marketed as?

Back (Answer)

branded drugs

#10
Front (Question)

when a big pharma company discovers a new drug what do they do?

Back (Answer)

take out a patent (which lasts 20 years but you can have additional 5 years added on) to earn money

#11
Front (Question)

outline process of discovering new drug and introducing it to the market

Back (Answer)

• 15-20 yrs to create drug • file a new drug application • obtain marketing authorisation • 6+ yrs for discovery & preclinical studies • 5+ yrs for clinical development & regulatory • 10-15 years for marketing to make a profit before patent expires

#12
Front (Question)

role of pharmaceutical research

Back (Answer)

to convert any synthesised compounds into candidate drugs for development

#13
Front (Question)

what is product development?

Back (Answer)

involves converting the candidate drugs into dosage forms for registration and sale

#14
Front (Question)

do drugs cost the same in different countries?

Back (Answer)

no drugs cost different amounts in different countries

#15
Front (Question)

what is a blockbuster drug?

Back (Answer)

sales reach 1 billion US dollars per year (1/3 of pharma market)

#16
Front (Question)

when do generic drug companies kick in and start making drugs?

Back (Answer)

• when leading band loses patent • they usually make lower profits • can become blockbusters

#17
Front (Question)

if a disease is large enough what may happen to a blockbuster drug?

Back (Answer)

blockbuster drug loses patent protection (E.g for cardiovascular disease and respiratory disease)

#18
Front (Question)

what are generic drugs?

Back (Answer)

• identical in dose, route of administration, same safety and efficacy as “innovator”

#19
Front (Question)

prescribing generic medicines

Back (Answer)

• expected to prescribe these as they are generally cheaper

#20
Front (Question)

word of caution surrounding generics

Back (Answer)

rare cases where branded + generic are diff E.g epilepsy, modified release preparations, lithium, biological medicines